📢 ListenFirst Implements Instagram’s New Views Metric: What You Need to Know
đź“… March 2025 – Instagram is rolling out significant changes to its measurement metrics, replacing impressions, plays, and video views with a single views metric. This transition takes effect on April 21, 2025, and ListenFirst is updating its platform accordingly to ensure seamless reporting and accurate measurement. 🔄 What’s Changing on Instagram? Historically, Instagram offered […]
2023 NFL Draft Social Rankings
The Pittsburgh Steelers won big on social media during the 2023 NFL Draft! The Steelers increased their fan base and received support from existing fans at a level that outperformed all other teams in the league.Â
How Top Hospitals Rank On Social Media
ListenFirst put together the Social Ranking of Top Hospitals, a special report showing how the 20 hospitals featured in the 2022-2023 version of the U.S. News rankings did in the last year, based on social engagement.
Media & Entertainment Industry: Social Media Benchmarks
How does your brand compare to the industry’s social media benchmarks? Is there more CPC value on Twitter? Are competitors having more success with video content on Facebook or Instagram? Is the loss of organic reach on Facebook more or less than what the rest of the industry is experiencing? How often is the audience […]
5 Things Fashion Brands Need To Know About Instagram Reels
Fashion marketers, do you know how valuable Instagram Reels is for your brand? To answer that question, ListenFirst examined the performance of 3,000 Reels published by 208 fashion brands.
Winning The Holiday Season On Social
Hear from the experts at ListerFirst Media, as they share what video trends are taking shape and what formulas tend to drive the most views and engagement.