According to a recent ListenFirst survey, 83% of marketers believe social media is important to their brand’s holiday strategy. But, which social trends should be at the top of your wish list?

As you launch your 2022 holiday campaigns, how are you leveraging influencers, short-form video, competitive intel and more?

Join our panel of ListenFirst analysts as they spread holiday cheer with tips for optimizing social campaigns and tackling the biggest challenges of the season.

In this one hour presentation you’ll learn:

• The hottest social media trends for the holidays
• How to keep up with demands of the season with a lean team
• How to create relevant video content for shoppers
• How to articulate the value of your social campaigns and the impact to the business

Are you confident your brand has the right social strategy headed into this holiday season? 

If the answer is no or you are just looking for confirmation that your brand is on the right track, Holiday Trends For Social Media Marketers is the report for you. We surveyed marketing and analytics professionals between August – September 2022, asking about their social media strategy for their holiday messaging this year, identifying the best practices and challenges marketers are most concerned about. 

The topics we covered included how many brands are using influencers in their holiday campaigns on social media, when brands are starting to post about end of year holidays, and how important social media is for brand holiday campaigns. 

The report also identifies the biggest challenges brands face going into the holiday campaign season, how well brands understand social share of voice around the holidays, and how the social media spend is changing for brands year over year. 

To answer all these questions and more, download the report now! 

40% of brands say Instagram is the most important social platform for their brand. That’s more than any other social platform cited. But when it comes to creating content for Instagram, the most effective type of content is often the least posted.

With performance data now available for Instagram Reels, ListenFirst has uncovered a variety of insights brands should know when working with this powerful form of video.

Hear from ListenFirst’s expert analysts as they share why Reels has become a secret weapon on social media, and what you as a brand can do about it.

Now that ListenFirst has Instagram Reels analytics, we couldn’t be more excited to start a new series of free mini-reports, where we share the most actionable tips for every industry in using Reels. 

As a CPG Food and Drink marketer, are you using Instagram Reels effectively? 

CPG Food and Beverage brands have been prolific when it comes to using Reels as a promotional tool, with those brands sharing over 6,000 Reels this year through July. However, what do marketers need to know to get the best performance out of that content? 

To answer that question, ListenFirst looked at the social media analytics and identified 5 key best practices for CPG Food and Beverage marketers to follow when posting Instagram Reels. 

Download the report now!

Now that ListenFirst has Instagram Reels analytics, we couldn’t be more excited to start a new series of free mini-reports, where we share the most actionable tips for every industry in using Reels. 

ListenFirst analyzed the performance of Reels shared by Coffee Chains, Roasters, and Retailers, and identified 5 key best practices to follow. This completely free mini-report is especially relevant to Coffee brands, but is also eye opening for all CPG brands with questions about Reels related strategy.

Download the report now!

When it comes to social media marketing, does the current shift to video-first strategies make you nervous? Or, have you been waiting for this moment since the day you bought your first camera phone?

Regardless of where you stand, the fact is social video content is effective. It’s what the data reveals over and over, across social platforms.

Hear from the panel of experts who dig into the data everyday. Understand what video trends are taking shape and what formulas tend to drive the most views and engagement.